How to Build an Email List
A marketing tactic that delivers an ROI of $40 for every $1 spent is none other than email marketing. No matter what type or scale of business you own, an email list is the most essential element of your marketing...
Best Accounting Software for Small Businesses
Running a successful small business is no small feat. To ensure growth, several factors are essential, such as marketing, salesmanship, customer service, shipping and logistics, and financial and accounting acumen. Accounting is one of those functions that almost 60% of...
How to Sell Services to Small Businesses
Small business owners are the primary drivers of global economic growth. According to the latest estimates, there are 30.7 million small businesses in the US alone, which accounts for about 99.9% of all the businesses operated in the country today....
A Deep Dive into C-Level Positions
C-level positions are top-ranking executive positions granted to individuals within an organization. The C-level positions list comprises the following titles: ● Chief Executive Officers ● Chief Operating Officers ● Chief Technical Officers ● Chief Financial Officers ● Chief Administrative Officers...
B2B Marketing Strategies for Marketers
3 percent! Only 3% of the B2B marketers achieve their goals, while the rest scramble to make the bare minimum. The major setback lies in the fact that only 32% percent of the companies allocate a marketing budget that actually...
Marketing to Attorneys: How to Reach Them Effectively?
Does your business rely on attracting more attorneys as clients? But, you’re struggling with gatekeepers impeding your way? Attorneys are busy people who don’t know much about marketing but have several opportunities up their sleeves for B2B marketers. Hence, you...