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10 Steps to Manage and Create a Comprehensive View of Business Data

By Clara Lincy | Blog | 0 Comments

The importance of data for an enterprise is immense in today’s data-driven world. From delivering satisfactory customer service to gaining a competitive edge, enterprises need to have quick access to real-time data. However, getting relevant information for use is not as easy as it may sound. With scattered and unstructured data, companies struggle to manage […]

Top 8 Branding Tips Using Guerrilla Marketing Strategy

By Clara Lincy | Blog | 0 Comments

When we hear the word ‘guerrilla,’ the very thought that comes in mind is of warfare tactics that armed civilians use. However, in the field of marketing, the guerrilla term relates to a marketing or advertisement strategy that uses unconventional ways to create brand awareness. The primary motive behind this strategy is to take the […]

4 Potential Areas of AI Application in B2B Marketing

By Clara Lincy | Blog | 0 Comments

Top 5 B2B Content Marketing Strategies for Best Results in 2019

By Angelina Smith | Blog | 0 Comments

With 89% of B2B marketers admitting that they use content marketing, it is quite evident that why people say content is king. Without content, ranking in the search engine to improve your online business visibility is not possible. It is the keyword stuffed content that your SEO specialists uses to rank your website on the […]

Right Mailing Lists For Sale: Inspect Well Before Fixing

By Clara Lincy | Blog | 0 Comments

Often, people have a lot of apprehensions before investing in b2b mailing lists. Lack of knowledge and understanding results in confusion, especially if the buyer is a first-time buyer. Even experienced buyers too end up putting their hard-earned money into the hands of providers who fail to deliver what they promise. That is why when […]

Top 9 Affiliate Marketing Tips for Beginners

By Clara Lincy | Blog | 0 Comments

The concept of affiliate marketing is becoming popular day by day. It has given marketers the opportunity to turn their blogs into a money-making machine. Affiliate programs have given a new dimension to content marketing. Marketers who have a reputed online presence and are aware of marketing content in the best way to generate traffic […]

Database Segmentation – Everything Marketers Need to Know

By Clara Lincy | Blog | 0 Comments

Segmentation is a classification of the database depending on the benchmark. Marketers use the demography information to bifurcate the profitable customers into manageable groups. It helps digital marketing experts to roll out targeted campaigns without significant overhead. Marketers flexibly use segmentation strategy to get optimum results. While some prefer more straightforward database segmentation such as […]

7 Reasons for a Sudden Drop in Your Website Traffic

By Clara Lincy | Blog | 0 Comments

Has there been any recent drop in your website traffic? If yes, then did you try finding out the reason behind it? Not really, right? That’s the scenario with most of the website owners and novice SEO professionals. Even expert SEO guys also overlook those sudden decreases in traffic sometimes. A day or two can […]

5 Key Tactics for Maintaining Email Quality

By Angelina Smith | Blog | 0 Comments

The success rate of any marketing endeavor depends on quality and email marketing campaigns is no different in that regard. If the content you represent and the overall presentation of the email are not up to the industry standards and does not adhere to the ethics of professionalism, then your campaign is likely to fail. […]

4 Key Strategies to Increase the Volume of Qualified Leads

By Clara Lincy | Blog | 0 Comments

You may have gotten off to a good start having found the sweet spot where progressive growth in web traffic is evident along with a steady stream of prospects that are filling up the sales pipeline. You may feel good that your sales team is securing promising deals. However, despite picking up momentum with inbound […]