Viewing post categorized under: Blog
6 Trends that’s Going to Impact B2B Social Media Marketing in 2018
By Clara Lincy | Blog | 0 Comments
The informal nature of social media channels made it unsuitable for business-to-business (B2B) communications and was predominantly used by business-to-consumer (B2C) companies for conducting brand promotions. But as we all know nothing in this world is constant, the shift in approach towards social media from a B2B perspective was bound to change and of course […]
Read More
6 Popular Trends to Influence Technology Industry in 2018
By Clara Lincy | Blog | 0 Comments
The quest for AI began over 60 years ago with the idea that machines would one day have an ability to solve problems that we humans do with our natural Intelligence. Artificial Intelligence Trends are all around us and is taking a bold move in evolving and transforming to new horizons. It’s incredible to see […]
Read More
How to Target the C-level Executives to Close Deals Faster
By Clara Lincy | Blog | 0 Comments
Selling to C-level officers with decision-making powers in an organization is not an easy job for any marketer or sales professional. Approaching these executives require robust strategy and detailed knowledge of the concerned person to successfully go down the sales pipeline. Direct communication with C-level executives is far more productive than limiting to building conversations […]
Read More
Predicting Advertising Future: The Digital Media Effect
By Clara Lincy | Blog | 0 Comments
There is no doubt, which advertising is profoundly influenced by digital media, due to rising effect of mobile usage, but you know the surprising part it is going local too. A recent meeting with friends reflected on the fact that digital ad models have evolved from banner to engagement ads and targeting has become increasingly […]
Read More
Learning from Black Friday: 4 Ultimate Merits Of Having Powerful Campaign Management Solutions
By Clara Lincy | Blog | 0 Comments
Year after year, it is not just the retailers who make the most out of clever campaign tactics. Enter Black Friday, and it marks the beginning of one of the most favourite season in America and many parts of the world where shoppers throng the stores to grab irresistible deals. Until a decade ago, the […]
Read More
Stuck with Blogging Ideas? Here are 5 ways to get inspired when you can’t write a thing.
By Clara Lincy | Blog | 0 Comments
Have you come across situations where you have so much to write but stressed out and tired? The fact is, yes blogging is sometimes not easy as it sounds to be, and writing seldom stresses the energy out of you, unless you broaden your perspective and write what you know rather than writing what you […]
Read More
Why Small Businesses Need to Invest in Email Lists for Effective online Marketing
By Clara Lincy | Blog | 0 Comments
Email marketing is here to stay, and statistics are enough to prove that with each passing year. For most of the B2B and B2C businesses, emails are the most cost-effective and personalized way of communicating with their audience on a one-on-one basis no matter where they are located and at what time of the day. […]
Read More
Why Ecommerce Businesses Need to Focus More on Email Marketing in 2017
By Clara Lincy | Blog | 0 Comments
Driving traffic to a website can be a challenging and tedious task even for an expert marketer. So, what comes to their rescue is an effective email campaign helping them reach out to a wider audience, enabling them to build relationships with customers. According to Direct Marketing Association, email marketing has an ROI of around […]
Read More
10 Essential Elements of B2B Social Media Marketing
By Clara Lincy | Blog | 0 Comments
Taking full advantage of social media and digital content, the marketers can attract the audience while simultaneously growing their customer base. But, starting promotions without appropriate experience and knowledge of what lies ahead could pose a threat towards accomplishing goals. Social media marketing has a certain charm that is best understood by being eloquent in […]
Read More
Factors to Consider Before Buying A Mailing List
By Clara Lincy | Blog | 0 Comments
When Addy Johnson, a budding entrepreneur started an IT Network Solutions company in Texas, he was soon to realize it was more difficult to build business networks than building strong IT networks. Being a newbie in marketing, the wise thing he decided was to buy a marketing database to connect with his prospects via telephone, […]
Read More