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Email Marketing: 5 Key Attributes that Speaks in its Favor

By Clara Lincy | Blog | 0 Comments

In today’s digitally growing world, there is no denying that everyone has an email address. Especially for business communications, people prefer emails over other channels. Getting successful results from email marketing requires planning and a clear objective. If your emails have a catchy subject line and relevant content, they are likely to get more clicks, […]

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6 Trends that’s Going to Impact B2B Social Media Marketing in 2018

By Clara Lincy | Blog | 0 Comments

The informal nature of social media channels made it unsuitable for business-to-business (B2B) communications and was predominantly used by business-to-consumer (B2C) companies for conducting brand promotions. But as we all know nothing in this world is constant, the shift in approach towards social media from a B2B perspective was bound to change and of course […]

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6 Popular Trends to Influence Technology Industry in 2018

By Clara Lincy | Blog | 0 Comments

The quest for AI began over 60 years ago with the idea that machines would one day have an ability to solve problems that we humans do with our natural Intelligence. Artificial Intelligence Trends are all around us and is taking a bold move in evolving and transforming to new horizons. It’s incredible to see […]

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How to Target the C-level Executives to Close Deals Faster

By Clara Lincy | Blog | 0 Comments

Selling to C-level officers with decision-making powers in an organization is not an easy job for any marketer or sales professional. Approaching these executives require robust strategy and detailed knowledge of the concerned person to successfully go down the sales pipeline. Direct communication with C-level executives is far more productive than limiting to building conversations […]

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Predicting Advertising Future: The Digital Media Effect

By Clara Lincy | Blog | 0 Comments

There is no doubt, which advertising is profoundly influenced by digital media, due to rising effect of mobile usage, but you know the surprising part it is going local too. A recent meeting with friends reflected on the fact that digital ad models have evolved from banner to engagement ads and targeting has become increasingly […]

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Learning from Black Friday: 4 Ultimate Merits Of Having Powerful Campaign Management Solutions

By Clara Lincy | Blog | 0 Comments

Year after year, it is not just the retailers who make the most out of clever campaign tactics. Enter Black Friday, and it marks the beginning of one of the most favourite season in America and many parts of the world where shoppers throng the stores to grab irresistible deals. Until a decade ago, the […]

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Stuck with Blogging Ideas? Here are 5 ways to get inspired when you can’t write a thing.

By Clara Lincy | Blog | 0 Comments

Have you come across situations where you have so much to write but stressed out and tired? The fact is, yes blogging is sometimes not easy as it sounds to be, and writing seldom stresses the energy out of you, unless you broaden your perspective and write what you know rather than writing what you […]

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Why Small Businesses Need to Invest in Email Lists for Effective online Marketing

By Clara Lincy | Blog | 0 Comments

Email marketing is here to stay, and statistics are enough to prove that with each passing year. For most of the B2B and B2C businesses, emails are the most cost-effective and personalized way of communicating with their audience on a one-on-one basis no matter where they are located and at what time of the day. […]

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Why Ecommerce Businesses Need to Focus More on Email Marketing in 2017

By Clara Lincy | Blog | 0 Comments

Driving traffic to a website can be a challenging and tedious task even for an expert marketer. So, what comes to their rescue is an effective email campaign helping them reach out to a wider audience, enabling them to build relationships with customers. According to Direct Marketing Association, email marketing has an ROI of around […]

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10 Essential Elements of B2B Social Media Marketing

By Clara Lincy | Blog | 0 Comments

Taking full advantage of social media and digital content, the marketers can attract the audience while simultaneously growing their customer base. But, starting promotions without appropriate experience and knowledge of what lies ahead could pose a threat towards accomplishing goals. Social media marketing has a certain charm that is best understood by being eloquent in […]

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