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Benefits Of Having Marketing Directors To Grow Your Small Business!

By admin | Articles | 0 Comments

You may be wondering if having a marketing director is necessary for your small business. There is no question that a strong marketing strategy is essential for any small business. However, many small businesses don’t have the money to hire a full-time marketing director. This is where marketing directors’ email lists can come in handy. […]

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How to Implement Marketing Automation and why is it so successful?

By Clara Lincy | Articles | 0 Comments

Marketing automation is a strategy for improving your marketing processes by using technology to automate repetitive tasks so you can save time while also providing better customer experiences. By automating these routine tasks you are saving significant amounts of time that would have otherwise been spent on manual inputting of information and focus more on […]

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Why manufacturing industry must adapt to the digital age?

By Clara Lincy | Articles | 0 Comments

The manufacturing industry has been through many changes throughout the years and it’s sure to go through several more. As you’ve probably heard, manufacturing is “the backbone of most local economies and the global economy.” This means that if manufacturing loses its shine in one area, other areas are bound to suffer too. The manufacturing […]

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HR Experts Reveal Technological Changes Required in 2022

By Clara Lincy | Articles | 0 Comments

Business leaders who are witnessing profound upheaval in their businesses as a result of the COVID-19 crisis may find it very hard to comprehend what is happening until the smoke clears. In the past five years, the HR technology landscape has changed dramatically, but the Coronavirus pandemic has emphasized the importance of technology in allowing […]

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How IoT is Transforming the Businesses Today

By Clara Lincy | Articles | 0 Comments

The Internet of Things (IoT) has firmly established itself in our daily lives, ensuring that the internet is always present around us in some manner. This technology, when managed appropriately, can be extremely helpful to both the producer and the consumer. IoT can be utilized in the business world to improve productivity, gather new insights, and assist […]

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CEOs Vision for 2022 in Tech Industry

By Clara Lincy | Articles | 0 Comments

According to a recent survey of CEOs and senior executives conducted by Gartner, Inc., more CEOs forecast an economic boom (60 percent) than stagnation (40 percent) in 2021 and 2022. The majority of respondents (35 percent) anticipate that revenue will return to or exceed 2019 levels as early as this year. For more than half […]

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How to Improve Customer Retention with SAP Technology ?

By Clara Lincy | Articles | 0 Comments

Whether you are the owner of a small store in a township or the CEO of a millions of dollars worth global company, you will be fully aware that customer is the king. The value of a customer to a business can’t be stressed enough and businesses can afford to be complacent as regards their […]

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Why is Customer Retention More Important Than Customer Acquisition?

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One of the major marketing goals that every business focuses on is to acquire new customers.  As much as it is difficult to acquire new customers, it is exceptionally tough to manage customer acquisition as well. To survive in the competitive market, the struggle to grab the customer and retain them is a challenge. Once […]

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6 Email Marketing Metrics and KPIs You Must Track In 2021

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Emails are an excellent tool to market the brand’s products and services.  Email marketing metrics must be observed in 2021 to achieve the goals of effective email marketing campaigns when using a data-driven approach. So, what are email marketing KPIs? The marketer uses automated email marketing to send mass emails to potential and existing customers.  […]

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How to Improve Brand Loyalty through Email Marketing

By Clara Lincy | Articles | 0 Comments

One of the core aspirations of any business is to create brand loyalty. Brand loyalty is the quality through which a business retains its customers by fostering a sense of devoted following in them. Increasing brand awareness and loyalty forms a key stage in the CRM (Customer Relationship Management) practices followed by businesses. It is […]

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