Social media platforms are highly effective when it comes to networking and customer engagement. Not only social media helps in branding but also expands outreach, increases awareness, and helps companies to directly connect with customers and understand their individual needs and concerns. With well-planned social media strategy and value-driven content promotions, businesses can drive increased user engagement. Especially for B2B companies, Twitter and LinkedIn have proven beneficial in making new connections and growing customer base.
Build Successful Campaigns with Social Media Leaders
Why Social Media?
SocialMedia Amplifies your Content
Makes Youstand out from the Crowd
Facilitate fast paced Networking
Position you as an Expert
Helps global word of mouth
Get Social Media Right and you shall have
52% more leads when marketers spend 6+ hours a week engaging social media
80% marketers confirm that social media content has been a primary factor in generating chatter and exposure for business.
1/3 companies claim that Facebook is important for their business.
46% of online users count on social media to inform their decision to social media before purchasing.
Social Media Outreach Users Covered so far,
700 million – Facebook
343 million – Google Plus
288 million – Twitter
200 million – Linkedin
48.7 million – Pinterest
Specialize your audience and choose your medium
48% of women check out a brand’s social page regularly.
43% of men check out a brand’s social page regularly.
Brand Successful Campaigns – Follow these Rules
Tag relevant people increase the probability of being seen by users
Use Facebook places. people checking In would alert others about your company’s existence.
Promotion Can be a safe ticket for bringing attention to not so regular visitors.
Crossing 1k likes, average companies saw a 185% increase in traffic and nearly 1400 page views a day.
Stay abreast about any information that you tweet. Ignorance can be harmful.
Send rewards to those who tweet you favorably by retweeting them or thanking them publicly
Be a loyal follower of your brand and retweet users who post
Companies that use Twitter on a average has Double Amount of leads per month
Build srong foundation by creating connections of relevant companies and people
Exploit Linkedin groups by answering questions to promote yourself as a thought leader.
Always keep your profile up to date so that relevant people
connect to you in your network
Around 1 out of 2 marketers have found a customer via Linkedin in 2013