quora Clara Lincy, Author at eSalesData

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History of Email : A Look Back Into When Did Email Start

By Clara Lincy | Articles | 0 Comments

With over 3.9 billion active users and over 5.6 billion email accounts, email is the undefeated champion of internet communication till date. Thanks to its wider reach and effectiveness, email has become an integral part of life today. From personal interactions to commercial communications, everything is done via emails, even in the age of social […]

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Lead Management: 4 Reasons where It Won’t Work

By Clara Lincy | Blog | 0 Comments

Lead management is an essential process in an organization. It needs the right monitoring and streamlined approach, so that, only the qualified lead gets added into the database. As organizations struggle to increase revenue and sales, lead management has a crucial role in bringing positive growth in an organization. In the current scenario, a marketer […]

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Effects of Social Media Marketing

By Clara Lincy | Articles | 0 Comments

Social media marketing has become one of the top channels for communicating with a B2B customer. With internet penetrating fast in different parts of the world, there has also been huge increase in social media users. As per a research report, the number of worldwide internet users is 4.388 billion, and active social media users […]

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5 Best Practices to Build an Effective B2B Sales Strategy

By Clara Lincy | Articles | 0 Comments

Without the right strategy, Business-to-business (B2B) sales can be hard and challenging. Not only the competition is fierce, but lengthy sales cycle and difficulty in the lead generation all also add up to the woes of your marketing and especially the sales team. The only way to survive and evolve in the B2B space is […]

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Direct Mail Marketing is Not Dead Yet

By Clara Lincy | Blog | 0 Comments

In the digital age, traditional practices like sending a postcard, brochures, and letters are fading away. These days, direct mail marketing is slowly getting replaced with digital marketing. However, against the popular belief that in the age of the internet, direct mails are vanishing, then let us inform that you have mistaken. There is no […]

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4 Emerging B2B Tech Changes To Look For

By Clara Lincy | Articles | 0 Comments

B2B e-commerce has been growing rapidly across the world and bringing drastic changes in the consumer’s behavior. By just staying online is not enough, one has to deliver relevant and user-friendly e-commerce experience to the customers. As B2B buying involves the bulk purchase of high value, there has to be accurate segregation of the customers […]

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5 Best B2B Lead Generation Strategies for 2019

By Clara Lincy | Blog | 0 Comments

A lead is what we understand is a potential client who shows their interest in a brand’s product or services. Quality lead generation is the backbone of a powerful B2B marketing strategy that helps brands establish a strong sales pipeline going forward the customer journey towards making a purchase. However, the process of generating leads […]

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Overview of Email Appending [Infographics]

By Clara Lincy | Infographics | 0 Comments

What is Email Appending?   Email appending or e-appending is a process of updating or adding missing email addresses to the customer profiles within an existing database. Why You Need Email Appending Services?   To support business expansion plans through B2B email marketing. Fill in the missing email contacts to stay up-to-date and relevant. Revamp […]

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Choosing The Perfect Mailing List Vendor – 10 Great Tips

By Clara Lincy | Articles | 0 Comments

There is no such thing as a perfect mailing list, but the mailing list which completely matches the requirements of your organization can be termed as the suitable mailing list for your marketing campaign. As of now, you must be aware that if the solution does not reach your prospect at the right time, then […]

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6 B2B Telemarketing Tips for Successful Appointment Setting

By Clara Lincy | Blog | 0 Comments

Any business relationship starts with customer engagement. One such tool for connecting and interacting with the prospect is telemarketing in which salesperson pitches their company products and services to clients through phone calls or over face-to-face business meeting for which setting a prior appointment is required. Now, convincing prospects to take up calls and that […]

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