Email Appending

Email is a powerful tool that enables businesses to improve communications, access information and cut costs. Used effectively, they can also help you to improve efficiency, find new business opportunities and work more closely with customers and suppliers.

You've built a great database of your corporate customers' direct mail information. Now you want to start communicating with them via email, but you don't have their work email addresses.

eSalesData’s email appending service adds guaranteed opt-in deliverable email addresses to your existing corporate postal database. Opt-in assures the people you're sending to want to hear from you and hence boosts list quality.
All our records are validated once in every 90 days for superior deliverability. This process minimizes undeliverable addresses and gives you the highest return on your investment.

eSalesData's Data Appending Advantage:

• 140 Million Consumer database and 38 million B2B database.
• 100% Opt-in emails
• Validated every 90 days
• High Match Rates
• Pay Only For Successful Appends
• 6 point quality check-up
• High Security Data Protection
• Professional Service and Follow Up
• Quality Guaranteed

How does it work?
eSalesData incorporates four steps as part of the Business email append process.

Step 1: Format and Upload:

Append client puts his data into a required file format (CSV) to prepare for the appending process. The data to be appended is uploaded via FTP to eSalesData’s server where it is picked up for processing by an append technician. 

Step 2 - Match and Enhance                             

Once the client's data is completely uploaded and formatted, it is matched against a master database of 160 million records. When a name, Company name and address record from the client's file is successfully matched against the master database, the email address is added to the client's file.

Step 3 – Email Verification

We verify the Email topology and the availability of the email domain. Then we establish an SMTP connection with the mail server to check the validity of email addresses there. Once confirmed the email address is verified further using our proprietary advanced email verifier software to confirm the Email Format, Valid domain and valid user. Finally, a standard message is sent to the newly appended email addresses indicating that the append client wishes to communicate with them via email. This email gives the recipients the opportunity to opt-out if they choose.

Step 4 – Download appended file:

Match Rate:

The email match rate will vary depending on the recency of the list and accuracy of the company data provided. The typical append rate is 35% to 65% for B2B email appending.
If your database comes up short of actual contact names, we can add contact names and titles to your file prior to email append processing.