Author Archive

5 Killer Tips For B2B Marketing Case Studies

case_study

In early times, the case studies were only familiar to Social Science and Life Science department, but later, it has been found that case studies are one of the essential parts of the content marketing arsenal. Especially, if you are navigating the world of B2B where products and services are usually tailored, this case study [...]

How to NOT Mess Up The Golden Mile Of The Sales Cycle!

It takes singular focus.

Think you’ve cut a great deal and it’s ready to close? Think again. 30% of failed sales come from the last stage of engagement and here I’m going to tell you how spruce up that final golden mile! Remember that lead generation is hardly a quick process, but instead requires a careful evaluation of how [...]

Using Pinterest Basics For B2B Marketing

Pintrest

Pinterest is a social network that allows users to visually share, curate, and discover new interests by posting. The term may also be defined as pinning Images or videos to their own or others’ pinboards. Here at Pinterest, users can either upload images from their computer or pin thing they interesting on the web using [...]